Designing an attractive, useful and reliable Web site requires an in-depth
understanding of Web tools and the ability to use them effectively. Before You Begin... Consider...
Be direct and informative, offer free information your clients will appreciate and seek out. Remember people choose to come to your site, offer them a reason to come back often. Think About The Look Of Your Site
Will your site be mainly text, graphics —
or a balance of both?
Use only the best photos and graphics. Don't use static "mug shots" try to engage your viewers
with interesting action photos. If you need product or personnel photos make sure they are professional.
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